Stéphane Picard, owner of astrotourism company Cliff Valley Astronomy, lives in a suburb called Quispamsis, in a place called New Brunswick, which (just in case you didn’t know) is a Canadian province. And he thinks it’s high time the rest of the world take note of his scarcely populated home, directly north of Maine. Horse-pulled sleigh rides, snowshoeing, cross-country skiing and excellent resorts like the Broadleaf Ranch make New Brunswick one of Canada’s best and most nostalgic seasonal destinations.
Perched in a rural village on the Bay of Fundy, Broadleaf Ranch offers a mix of glamping units, cabins and even a mountaintop chalet (from $143 per night).
“[It’s] a magical setting in the winter,” Picard said.
But no matter where you stay, when winter hits, all of New Brunswick takes on an otherworldly ambience. “We do winter well,” is the province’s apt tourism motto, and no wonder: Snow is its “white gold,” and it gets more of it than any other place in the Maritimes, with an annual average snowfall of 6.5 to 10 feet.
Across the province, visitors will find everything from ice caves that glow like blue cathedrals to frozen 100-foot waterfalls dripping with chandelier-size icicles. Peak season is from January through mid-March.
While here, you’ll want to layer up — winter temperatures average 16 to 26 F for highs and 8 to 18 F for lows, varying by region — and make the most of the outdoors’ bounty.
Head for the billion-year-old rocks within Stonehammer UNESCO Global Geopark, a North American first. You’ll learn all about the ice age, tidal rapids, geology, wildlife and more in this protected area that spans 965 square miles (it’s also totally free to enter).
More intrepid types might also appreciate savoring the region’s abundant winter hiking options; you really can’t go wrong with asking a local for their favorite trail, but popular choices include the Split Rock Trail for epic views of the Bay of Fundy in all its frosty glory and the Midland Ice Caves Trail to get your cave fix via a series of giant, glistening ice caves.
Other must-sees include the Parlee Brook Amphitheatre Trail to scope out a natural ice palace and the Fall Brook Falls Trail for a frozen 100-foot waterfall, likely before a snow-covered forest. Bonus: Park passes aren’t necessary for any of these locations.
Launching in the new year, New Brunswick will welcome the Bay of Fundy Dark Sky Corridor, a hotly anticipated initiative that will designate the highest concentration of Dark Sky Places in the world. Full completion is expected in 2027 (two-thirds of the six certified destinations in the corridor will be complete in 2026). Gaze on your own or link up with Picard, whose company hosts “star parties” (from $125), guided experiences that help you interpret the phenomenal night sky unlike anything you’ve ever witnessed.
Or maybe you prefer to gaze upon the stars of Pond Hockey? The 2026 World Pond Hockey Championship in Plaster Rock, Feb. 16 to 19, is a free-to-attend event in the boondocks where players from Canada come together with those from the United States, Europe, Asia, Africa and the Caribbean. The fans’ spirit is contagious and the camaraderie in the event tent, with food and music, is a blast.
For New York City area travelers, New Brunswick may feel like a remote, rugged world away, but it’s fairly accessible. Make a road trip out of driving to the province — about 11 hours from NYC — which is connected by 17 US border crossings. Or, fly and connect through Toronto (just shy of two hours from NYC area airports) or Montreal (about an hour and a half) to Moncton, Saint John and Fredericton regional airports.
All of these connecting flights are about two hours from Toronto or 90 minutes from Montreal.
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