Once the Washington Huskies’ celebration of beating bitter rival Oregon in the 2023 Pac-12 Championship Game — and clinching a spot in the College Football Playoff — finally calmed down, an awkward reality began to set in.
This was the end of Pac-12 football as we knew it.
One of the oldest conferences in college sports, dating back to the formation of the Pacific Coast Conference in 1915, was about to disappear. Its demise had been years in the making, with the inability to secure and improve its media rights deal at the center of the problem. As name, image and likeness transformed college football, the premier programs knew they could no…
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