Canada

One of North America’s largest automakers appears to be betting on a new strategy for selling electric vehicles: making them cheaper. With affordability top of mind for many, Ford Motor Company is set to launch a new mid-size EV pickup truck that is expected to cost less than $40,000 for Canadians.The automaker said its new truck will be called the Ford Fathom and will cost just over US$28,000. In Canada, the truck will come with a price tag of $38,690 after a federal EV rebate of $4,000, Ford said on its website.The Michigan-based carmaker is facing competition from rivals like…

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