United States

Chaos erupted outside NYC Swatch stores as cut-throat resellers and watch enthusiasts impatiently waited for a new release – causing the SoHo location to abruptly close amid the disastrous launch. Hundreds of shoppers were seen swarming the stores in SoHo and Times Square Saturday morning, rounding out about a week of lengthy lines that saw the city’s sidewalks resembling tent encampments. The frenzy is centered around the latest collaboration between Swatch and Audemars Piguet — a limited-edition, bioceramic pocket watch that merges Audemars Piguet’s iconic Royal Oak with Swatch’s vibrant POP line from the 1980s. At the Time Square location,…

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